SHARPER IMAGE

CES 2022 – EUPHORIA CAMPAIGN

Highlighting experience over products, we wanted to show CES that Sharper Image is focused on how our products make you feel, instead of the technical details.

These banners were placed throughout the space where guests could experience the feeling represented on the banner for themselves.

Designed In-House for MerchSource
Creative Direction: Joel Hanlin

Photo Direction: Ilya Sandomirsky

Graphic Design: Shane Laurino

Photography: Daniel Kintz

POWERBOOST LAUNCH

Implemented a new visual identity for the upcoming line of Sharper Image percussion massagers.

Employing bright natural lighting and open home spaces we developed a style centered around the calming nature of relief that one would experience after using one of the massagers.

Designed In-House for MerchSource
Creative Direction: Joel Hanlin

Art Direction: Ilya Sandomirsky & Shane Laurino

Photography: David Roth